Meditation & Creativity: Process vs. Product

We have been talking about creativity and the challenges to getting into a free flowing creative mode. We are exploring the subject from various angles that have some overlap because different people resonate to different approaches.

Last week we talked about shifting from a limited exhaustable (and exhausting!) finite source into accessing the infinite, the bottomless spring of universal creative energy.

This week we will focus on another shift we need to make if we are to embrace and sustain creative life. The challenge here is to see ourselves and our creativity more clearly, because the myopic view prescribed by our culture gets in the way of being able to step into the flow of true creativity.

Prescribed by our culture? Yes. I spent a decade in advertising writing prescriptions, and I saw how advertising, with the goal of getting us to buy something, very effectively convinces us that we are somehow lacking. Since advertising is all around us, we have grown up under the collective cloud of believing that we are in need of improvement, that we are products ourselves.

We may be following a spiritual path with the hope of self-improvement, striving to get to the point where we can say, “There, now I can be happy with who I am.”

Even as we recognize the crazy fallacy of this idea, we don’t know how to opt out of it because we are so deeply habituated to believing we are lacking. We strive to gain self-acceptance, to weed out this faulty belief that we are a self-improvement project, only to find that we are even more deeply entrenched. It’s like one of those Chinese woven finger puzzles where the more you try to pull, the tighter it holds onto your fingers. Because pulling, the obvious choice, is not in this case the right effort.

In this same way we struggle to like ourselves just as we are until we can struggle no more. We give up, exhausted. In the aftermath of giving up our struggle, in the burnt out emptiness of our inner devastation, having given up the fight, having laid down our weapons, having surrendered to the impossibility of our struggle, then, in that stillness, we may begin to notice what is true in our experience right now. We may notice our body sensations, the sights and sounds around us, the emotions and thoughts that pass through us. Aha!

We have been practicing accessing this state of passive awareness, where we see clearly the hopes, fears and stories that storm through us. Perhaps we judge them, then notice the judgment. We bring as much compassion as we can manage to our own experience. And we create a compassionate space to experience whatever arises, even our least compassionate thoughts.

This practice of meditation is a practice. It is an ongoing process, and it is all about the process itself, in each moment, and not about some end product of liberation or enlightenment. Because the liberation that is possible is in each moment, not at the end of some path. The enlightenment is lost when we strive for it.

Now what does all this have to do with creativity. Well, as long as we believe we are products, how can we not believe that anything we create is even more of a product. And then, if we sell what we create, it is impossible not to take into account the marketing aspect of what we do.

But for creativity to truly thrive within us, if we are to access the infinite source instead of the finite depletable one, then we need to stay present in the moment of creating, present and fully engaged in the process.

The minute we think of it as product, we are projecting into the future. We are imagining other people looking at it, and that can send the chilly finger of fear into us, knocking us out of the infinite and into the fear-based finite shallow safety-seeking depletable mode. The infinite is only accessible from the present. Thinking of our creativity as a product knocks us out of the present. It’s as simple as that. The fear shuts us down, clams us up and maybe even causes us to abandon our passion.

In a poetry workshop I took with Prartho Sereno at College of Marin, we did many in class writing exercises to free ourselves from the confines of the finite source. And I found it incredibly helpful to remind myself ‘This is just an exercise.” I was freed of worrying about what I was writing being a Poem with a capital P and calligraphic script and all the other encumbrances that would make it a product to be read, discussed and criticized. So now whatever I am writing, I tell myself it’s just an exercise.

So what about marketing? Well, that’s just a different process. That’s a process that happens after we are done with a series of exercises in which we have thoroughly enjoyed ourselves. The process of marketing is all about sharing a passion, communicating and opening to connection. Whether you are reading a poem at a mike, sending slides to a gallery or serving up your newest recipe to your friends, this too is process. Staying in the process we bring to it our full attention, noticing the fearful thoughts, the hopes and dreams, and having compassion for ourselves. Staying in the process, we nurture ourselves when we are feeling vulnerable. Staying in the process we remember that we ourselves are not products to be judged, that we are like drops of water briefly dancing above the oceans depths where we will soon return. Staying in the process we accept the challenge of sharing that which is joyful in us with a loving generosity to the world. This is what Buddhist teacher Philip Moffett so aptly calls “Dancing with Life.”

I have had a lifetime of struggles with this theme of product vs. process. But there are moments where the struggle falls away, where the process itself is so powerful that my resistance, my misgivings, my fears of failure and ridicule evaporate for a time. And when they rain down again another day, as they are prone to do, I bring as much compassion and awareness as I can muster. Again and again.

That is the practice.